1. The brand and range ads are determined by price of course and the product. the other 50% was probably used for things to better what they already have or to improve what they need to.
2. online and print
3.This mean that they are tryint to reach differednt people, with different views of things and they are not just stuck in one place but they are moving abroad and getting ideas.
4.print,online, and the media
5.I definitely would have used all source of ads there are print,media,online and etc.
Wednesday, September 22, 2010
Wednesday, September 15, 2010
blog 4
1. This is so because they know what people like and what they want. They observe and research the impulse that customers have when they want a specific thing and target that feeling.
2.The future of the media field is moving up.
3.clients are being cautious and wary meaning that they are taking there time and aying attention to what is going on and hesitating on the buy before they know that it is ok and it wont set them back.
4.The general option is that there are job opening for buyers and planners at junior and senior levels and job available for media with no experience.
5.
2.The future of the media field is moving up.
3.clients are being cautious and wary meaning that they are taking there time and aying attention to what is going on and hesitating on the buy before they know that it is ok and it wont set them back.
4.The general option is that there are job opening for buyers and planners at junior and senior levels and job available for media with no experience.
5.
Wednesday, September 8, 2010
blog 3
1). Brands advertise on google by basing there product on how much they spend and how well it captures a persons attention better then there competitor.
2). The biggest adavantage of advertising on google and why it is the lifeblood for many businesses is because its accuracy of the data they find is verified by many sources that has first hand knowledge of the spending level. It is the lifeblood for many businesses because it gives clarity to that company that there ad will be noticed.
3). Yes, i think it wasa good move for BP to put forth 100 million dollars in there advertising because they need to gain back there positive rep that they use to have and gain back the trust in there customers that the damage the has occured is being taking care of with extreme caution as well as care. Having great ads that graps the attention of people can turn around the bad image they once had back to a positive one.
4). It signifies to me that the trend is being based on price and price alone. Basically, its setting a barrier that can only be crossed if the price is over what the next ad has. having an ad that has 100 million dollar worth of work put into it explains that not only is hardwork and dedication put into this problem, but they are willing to pay anything to gain back the positive notiriaty hey once had.
2). The biggest adavantage of advertising on google and why it is the lifeblood for many businesses is because its accuracy of the data they find is verified by many sources that has first hand knowledge of the spending level. It is the lifeblood for many businesses because it gives clarity to that company that there ad will be noticed.
3). Yes, i think it wasa good move for BP to put forth 100 million dollars in there advertising because they need to gain back there positive rep that they use to have and gain back the trust in there customers that the damage the has occured is being taking care of with extreme caution as well as care. Having great ads that graps the attention of people can turn around the bad image they once had back to a positive one.
4). It signifies to me that the trend is being based on price and price alone. Basically, its setting a barrier that can only be crossed if the price is over what the next ad has. having an ad that has 100 million dollar worth of work put into it explains that not only is hardwork and dedication put into this problem, but they are willing to pay anything to gain back the positive notiriaty hey once had.
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