1. The brand and range ads are determined by price of course and the product. the other 50% was probably used for things to better what they already have or to improve what they need to.
2. online and print
3.This mean that they are tryint to reach differednt people, with different views of things and they are not just stuck in one place but they are moving abroad and getting ideas.
4.print,online, and the media
5.I definitely would have used all source of ads there are print,media,online and etc.
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